Cadillac V-Series Performance Lab

OVERVIEW

Cadillac hosted two invite-only performance driving experiences to educate consumers on the craftsmanship and technology of the VSeries. With only 400 invitations to share, first impressions were critical for this once in a lifetime, closed-course test drive.

SERVICES PROVIDED

• Digital Project Management and Development

• Custom Registration Portal

• CRM Management and Reporting

• Custom Email Production and Deployment