General Motors Camaro Six

OVERVIEW

Utilizing the backdrop of the Detroit Grand Prix venue, EventLink created a Camaro car festival hosting 150 members of the media and over 500 owners and enthusiasts. Attendees were given the chance to experience the new Camaro in a series of on-track driving events and get up close and personal with the car. Engineering and design presentations were part of the day’s agenda along with Camaro-themed activities and food service. EventLink managed all staffing, logistics and oversight.

SERVICES PROVIDED

• Seminar agenda creation

• Camaro presentation creation

• Camaro themed activity planning

• Food Service

• Staffing

• Logistics

• Oversight of program