Chevrolet Silverado Road Tour

THE RESULTS

OVERVIEW

EventLink took Chevrolet’s vision from concept to reality, creating display elements for five mobile tours and four regional kits targeting hundreds of events across the country, including managing three national and two Texas-based teams.


SERVICES PROVIDED

CreativeExperientialTraining

• Staffed recruitment, training and management

• Customer engagements to educate consumers

• Increased awareness of various Chevrolet trucks

• Constructed displays including wood, metal and truck components

• Utilized fifteen trucks and trailers throughout tour

• Vehicle logistics